💡 The Fool’s Guide to Reddit’s IPO: A Twist on the Traditional

Reddit, a popular social media company, has filed for an initial public offering today, finally releasing its highly anticipated S-1 filing which discloses both a net loss and an increase in user numbers.

Reddit is finally filing for an IPO.

Image: Original Image Source: Image Source

Are you ready to dive into the world of IPOs, social media, and the mysterious Reddit? Well, get your popcorn ready because Reddit is about to hit the public markets with its long-awaited IPO. But this isn’t your ordinary run-of-the-mill IPO – it’s got a twist 😲

📈 The Journey of Reddit

Reddit has had quite a journey to get to this point. It was sold in its infancy, only to be spun back out later. Now, with more than $800 million in revenue in 2023, it’s ready to make its grand entrance. But hold on a second! Despite its impressive revenue growth, Reddit is still unprofitable on both a GAAP and adjusted basis. Can scale really solve the profitability question for Reddit? 🤔

💸 The Numbers: Losses and Cash Flow

In 2022, Reddit recorded a staggering net loss of $158.6 million. Ouch! But fear not, because in 2023, that loss shrank to $90.8 million. Progress, right? However, both figures are still in the red. Similarly, Reddit’s adjusted EBITDA was negative, showing that profitability is still an unsolved puzzle for the company. On top of that, the company’s free cash flow improved but remained negative. It seems like Reddit is a bit of a cash-consuming machine. 💸💸

🎉 A Bright Moment: The Fourth Quarter

In a ray of hope, Reddit’s final quarter of 2023 brought in some positive news. The company not only hit a local revenue maximum of $249.8 million but also achieved a net profit of $18.5 million. Although it’s fantastic to see a GAAP profit, the company’s free cash flow still ended up negative. Well, at least they’re heading in the right direction! 🙌

🚀 A Billion-Dollar Journey

Before going public, Reddit raised more than a billion dollars in private funding. Fancy, isn’t it? This includes a significant $410 million Series F round and a smaller $368 million Series E round. These funding rounds elevated Reddit’s valuation to $6.4 billion and approximately $10 billion, respectively. But the real test will be Reddit’s upcoming IPO, as it faces the public market for the first time. Will those valuations hold up? 🤔

🎭 An IPO Twist: Reserved Shares for Users

Get ready, because here comes the twist! Reddit plans to reserve some shares exclusively for 75,000 of its users. Hold up, that’s right, Redditors themselves may have a chance to grab a piece of the Reddit IPO at its initial price. This opportunity is typically reserved for big investors, so Reddit is shaking things up. It’s like giving fans a front-row seat at a concert before it even starts! 🎟️

🌬️ Tailwinds: A Deal with Google

Timing is everything, and Reddit’s IPO filing comes with a breath of fresh air. Reuters reports that Reddit has struck a sweet deal with Google, allowing the search giant to utilize its precious data. Valued at around $60 million per year, this deal accounts for roughly 7.5% of Reddit’s 2023 revenue. 📈 This partnership could pave the way for Reddit to secure similar deals with other major AI model providers, potentially expanding its revenue sources even further and potentially boosting its results as a public company. Hang on tight, Reddit is about to catch some serious wind! 🌬️

🕵️ The Investor Pitch

Reddit has captured an impressive number of users worldwide, with over 500 million visitors in December 2023 and an average of 73.1 million daily active unique users globally in the same period. That’s enough to make other social media platforms green with envy! 🌍 But Reddit isn’t stopping there. It sees a path to revenue growth through advertising and is starting to utilize machine learning and prediction models to better match supply and demand and deliver return on investment for its advertisers. It’s all about precision targeting, baby! 🎯

💰 The Revenue Potential: $1.4 Trillion!

Hold onto your hats because Reddit believes its total addressable market from advertising alone (excluding China and Russia) is a staggering $1.4 trillion! We’re talking about desktop and mobile web ads, display ads, video ads, and even search advertising. That’s one big wallet just waiting to be opened! 💼

🎉 The Domino Effect

While Reddit may not be an enterprise SaaS business, its successful IPO could light a fire under other late-stage startups considering going public. Imagine the domino effect it could trigger in the tech world! More IPOs mean more juicy data for us venture capital enthusiasts. Plus, increased public-market liquidity would be a dream come true for venture investors sitting on paper returns just waiting to be converted to cash. It’s a win-win situation! 🤝

🎊 Conclusion: The Future Looks Bright for Reddit

With its IPO just around the corner, Reddit is ready to take the stage. Despite its current lack of profitability, Reddit’s impressive revenue growth and its unique twist of allowing ordinary users to be part of the IPO make it one to watch. Plus, the company’s partnerships and potential for revenue expansion paint a promising picture for its future. 🌟

So, get ready to join the Reddit hype train. Whether you’re a die-hard Redditor or just a curious observer, this IPO is sure to make waves in the tech world. 🌊

Q&A

Q: How does Reddit plan to become profitable?

A: While Reddit’s IPO filing shows progress in reducing losses, it still hasn’t cracked the profitability code. However, the company is actively exploring opportunities to monetize its data, strike partnerships with AI model providers, and grow its advertising revenue. These initiatives could potentially pave the way to profitability in the future.

Q: Is it common for users to get reserved shares in an IPO?

A: No, it’s not common at all! Reserved shares in an IPO are typically reserved for large investors and institutions. Reddit’s decision to offer reserved shares to its users is quite unconventional and aims to involve its community in the company’s growth and success.

Q: What impact could Reddit’s IPO have on other tech companies?

A: If Reddit’s IPO goes well, it could encourage other late-stage startups to take the plunge and go public. This surge in public-market liquidity would benefit venture investors who have been patiently waiting to convert their investments into cash. A successful Reddit IPO could reignite the IPO market, sparking newfound excitement and opportunities for other tech companies.

Q: How does Reddit plan to leverage its data for revenue?

A: Reddit plans to license access to its platform’s historical and real-time data, allowing third parties to search, analyze, and display that data. This presents an opportunity for the company to monetize its valuable data by providing it to AI model providers, who can use it to fuel their machine learning algorithms and generate insights. It’s a win-win situation for both Reddit and those organizations looking to tap into the AI wave.

📚 References:


Did this article leave you excited about Reddit’s IPO? Share your thoughts and let us know if you’re planning to join the Reddit hype train! 🚂

Cover Image Source: Image Source