European Instagram users to receive chronological feed for Stories and Reels

European Instagram users to receive chronological feed for Stories and Reels

Instagram and Facebook Users in Europe Regain Control Over Their Feeds

Instagram and Facebook

It’s good news for Instagram and Facebook users in Europe as they can now experience a significant change in how they view content on these platforms. Thanks to the European Union’s Digital Services Act (DSA), Meta, the parent company of Instagram and Facebook, is introducing a new feature that allows users to view content chronologically again. This change aims to give people more control over their experiences on the apps and is set to roll out later this month.

Taking User Preferences into Account

One of the main modifications that EU Meta users will notice is the option to view Stories and Reels solely from the accounts they follow, presented in a chronological order. For years, Instagram users have been longing for the return of the chronological feed, as they feel it offers a more personalized and appealing experience. This change will surely bring a sigh of relief to those who have been requesting it.

Additionally, users can expect search results on Instagram and Facebook to be based purely on the words they enter, as opposed to algorithm-based recommendations. This means that users will be able to find content based solely on their specific search queries, allowing for more precise and relevant results.

EU Digital Policy: Transparency, Accountability, and User Empowerment

Meta’s compliance with the DSA reflects the EU’s commitment to a comprehensive digital policy that emphasizes increased transparency, accountability, and user empowerment. The DSA and the Digital Markets Act (DMA) seek to create a safer digital space, foster a level playing field for businesses and consumers, and encourage innovation, growth, and competitiveness.

Nick Clegg, Meta’s president of global affairs, expressed Meta’s support for greater transparency, accountability, and user empowerment as the driving force behind regulations like the DSA, GDPR, and the ePrivacy Directive. These regulations provide clarity on the roles and responsibilities of online platforms like Meta, focusing on reporting and auditing rather than micromanaging individual content.

Meta has been diligently working to develop solutions that align with the requirements of the DSA ever since it came into effect in November 2022. This endeavor involved assembling a major cross-functional team of over 1,000 people to address the impactful changes brought by the DSA.

More Changes on the Horizon

In addition to reintroducing chronological feeds, Meta has revealed various other upcoming policy changes and features tailored for EU users. These changes include increased transparency when it comes to the use of artificial intelligence across Meta’s platforms, new content tools for researchers, and more accessible insights into advertisements.

AI Tools

These developments reflect Meta’s commitment to creating a harmonized regulatory regime that protects people’s rights online while promoting innovation. By embracing the goals of the DSA and other regulations, Meta seeks to provide a safer and more empowering digital environment for its users.

Meta’s response to the DSA showcases the company’s dedication to aligning with the EU’s vision of a digital landscape that places user interests at its core. As Instagram and Facebook users in Europe embrace these changes, they can look forward to a more tailored and enjoyable experience on these platforms.